THE WHOLE CASTINTERNET PEOPLE / CHARACTER 20

AI characters

Bill Smith

Meet Bill Smith

Bill Smith
THE INTERNET PEOPLE
CHARACTER ARCHIVE
A CHARACTER. A WORLD. A PLACE IN YOUR NEXT STORYTake a look around

GET TO KNOW

Bill Smith

Make an ad with Bill Smith

THE CHARACTER

A proper introduction

Known as
Bill Smith
In the world of
AI characters
Here to make
Character-led video ads
FROM THE STUDIO NOTEBOOK

Every character starts a different conversation. Your brand gives this one somewhere new to go.

Internet People
A NOTE FOR YOUR NEXT STORY

One character. Plenty of ways into a story

Choose a specific premise and keep the brand message focused. The character gives the idea a face; your brief gives it a purpose.

THE GALLERY

A world of their own

A few frames from Bill Smith’s world. A closer look at the personality behind the name.

Bill Smith: Enjoy the weekend fam
01 / FRAMEEnjoy the weekend fam
Bill Smith, character archive image 2
02 / FRAME
Bill Smith, character archive image 3
03 / FRAME

Character media from the studio archive. Campaign ideas below are new creative starting points.

THE POSSIBILITIES

Now, picture your brand

Choose a creative starting point for Bill Smith. Shape the premise around your product, or bring a wonderfully specific idea of your own.

THE DIRECTOR’S VIEW

03 CREATIVE STARTING POINTS
Choose a creative direction for Bill Smith

THE CREATIVE DIRECTION

The opening act

Begin with an unexpected introduction, then bring the product into a scene built around one clear message

START WITH THIS QUESTION
What should viewers remember after the first few seconds?

THE CREATIVE DIRECTION

A familiar situation

Take a recognisable everyday moment and give it a character-led interpretation

START WITH THIS QUESTION
What situation would your audience immediately recognise?

THE CREATIVE DIRECTION

To be continued

Create connected short stories, each exploring a different angle of the same brand

START WITH THIS QUESTION
What is the thread that should connect your videos?
Bill Smith
YOUR LEADING CHARACTERBill Smith

MAKE SOMETHING

Your brand. Their world

Make a video ad with Bill Smith. One good idea, or a few connected ones. Start with the package that fits your story.

Made around your brief

Choose your character and package, then tell us about your brand. Analyse your website or start with the details yourself.

Usually 2–4 business days

After payment and brief confirmation. We agree the creative scope before production starts.

All prices in EUR for video production. Social posting, usage rights, exclusivity, and additional deliverables are agreed separately. Checkout is currently in test mode; no real charge is made. Project terms

THERE’S ALWAYS SOMEONE ELSE TO MEET

Good company
More people

Meet the whole cast
MAKE AN AD